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Brian Collins is an American designer, creative director, and educator. He was the Chief Creative Officer of the Brand Innovation Group, Ogilvy & Mather, in New York City for nine years (1998–2007), prior to starting his communication and branding firm, COLLINS:. ==Ogilvy & Mather== His team's work at Ogilvy includes the design of a fantasy chocolate factory/retail store for Hershey in Times Square, the design of the new Motorola brand, the new Kodak identity program, design development for Coca-Cola and Sprite, the campaign and design program for New York City’s bid for the Olympic Games, NYC2012, and the creation of Helios House, the first LEED-certified gas station, which was built (in 2007) for BP in Los Angeles, with the firm Office dA and JohnstonMarkLee. They were awarded the Grand Clio in Design from the Clio Awards for this project. In response to the events of 9/11, his team produced the exhibit and book Brotherhood, a tribute to New York City’s firefighters. Collins’ team also produced a traveling international photo exhibit that explored what “beauty” meant to 60 female photographers. The intent of the exhibit and website, entitled ''Beyond Compare'', was to broaden the definition of beauty to include women of all ages, shapes, and colors. As such it helped launch Dove’s “Campaign for Real Beauty.” Collins produced ''The Ecology of Design'', a handbook on environmental design thinking, published in 1996 by the AIGA. He also initiated the annual forum “Designism: Design for Social Change,” sponsored by the Art Directors Club of New York. Panelists discuss the direction of the design industry and explore whether design and advertising demand a “social context.” 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Brian Collins (designer)」の詳細全文を読む スポンサード リンク
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